The GFA on Friday unveiled Malta Guinness as the official Sponsor of the Women’s Premier League.
The sponsorship deal signed on Friday at the GFA Secretariat is worth GHc10million investment over the next 3 years.
This announcement comes after the GFA signed a three year deal worth $6 million a with BetPawa as the headline sponsor for the Ghana Premier League on Wednesday, August 3.
“Football in Ghana is an incredible unifier which connects people from all walks of life, daily. From the street corners to the hallways of big corporates, football conversations and matches bring joy and inspire greatness among people,” said Estella Muzito, Marketing Director of Guinness.
“Women’s football has in recent years taken its much-deserved place as a premium sporting spectacle which attracts thousands of fans and supporters.
Estella added that, “Malta Guinness’ decision to sponsor the Women’s Premier League in Ghana is in line with our mission to fuel a world of good. The incredibly talented women who play the game, the officials, the Football Association and the fans will be energized in their support of their favourite teams and Malta Guinness will be there to refresh them all the way.”
President of the Ghana Football Association, Kurt Okraku during the ceremony expressed his delight about the partnership and noted the FA’s commitment to ensuring a successful competition is reaping results.
“The leadership of the Ghana Football Association has shown commitment to the growth of the Women’s Football for which reason we increased the number of participating teams from 16 to 20.
Another timely intervention from the GFA was to supply free footballs and other valuable equipment to these clubs. We enrolled players on the YEA for monthly allowances and also made the matches in the Women’s Premier League available on Max TV” Mr Okraku explained.
“I am filled with joy announcing this landmark agreement with Malta Guinness. I would like to thank the management of Guinness Ghana for believing in my leadership and choosing to work with us. The Ghana Football Association will continue to project our brands to make it attractive to corporate Ghana and the world at large. In passing, I want to call on other companies to emulate this example and come on board to help develop and grow the sport” He further added.
